MY STORY 

From an early age, I’ve had this unique courage (or recklessness) to take chances and try new experiences without worrying about the consequences. I found the potential of the unknown results could be way more gratifying than maintaining the status quo - even if it ended in failure or a dangerous outcome. Like this major bike accident I had, thinking it was wise to jump about 15 steps before landing in the street and getting hit by a car...

PROFESSIONAL GIGS

I have more than 25 years of experience in executive fitness management, opening and managing some of the most respected gyms in the world. I've worked with world-famous athletes and celebrities.

I'm an experienced leader, manager, trainer, salesman, and publicist. 

OLD STORIES

JACKSON

5 (RANDY)

THE START  OF A GYM CAREER

Winning the Heart of Santa Monica

How can you tell if your club is cutting edge? Being approached by MTV to participate in a reality show may be one indicator. In 2011, 220 Fitness, a club in Santa Monica, Calif., was asked by MTV to appear in the show... Read More 

Matteo Baker, CEO/Founder Of 220 Fitness

After more than 16 years in the Gym Industry working nationally on both coasts for big name companies, Matteo Baker decided to open his own gym in the form of 220 Fitness in Santa Monica to create a unique... Read More

Wladimir Klitschko Is Getting Ready To Rumble At 220 Fitness 

World Heavyweight boxing champion Wladimir Klitschko dropped in to 220 Fitness today on Main St., Santa Monica to train for his upcoming...

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FEATURED IN

ME (THUS FAR)

I understand the pain and glory of building a successful brand. I'm passionate about supporting underrepresented startups in the fitness industry. With me, you get an honest, objective approach based on business fundamentals, experience, and perseverance. 

GOLD'S GYM

WLADIMIR KLITSCHKO

FEMA

MARCELO CLAURE

UFC

SPIRIT

PHILIPS

EQUINOX

PEOPLE/BRANDS
I WORK(ED) WITH